When I started my first business in 2015, I began to notice a lot of other businesses getting ripped off and conned out of thousands of dollars by big Perth SEO agencies. I ran into people everywhere who were promised the world, yet received nothing but an empty bank account.
I decided to begin learning SEO from the best in the industry, with hopes of helping to fix the daylight robbery that was occuring.
I made mentors out of the people who have made themselves, and their clients, filthy rich with organic search marketing, and in February 2017 I started The Perth SEO Co. with the goal of doing business the right way – by putting you, the client first.
Because, as every good business owner knows; profit is just the natural result of delivering incredible results.
– Matthew Davis, Founder
What if you had a proven system that turned hundreds of cold prospects into referral quality leads, month after month?
For the vast majority of business owners, the biggest thing stopping them from achieving anything close to this, and scaling their business, is obscurity…
You have so much competition, and your prospects have so many options to choose from.
In order to win more business, you have to cut through the noise, get seen, and position your business as the best solution to your prospects’ problem.
So how do you do that?
Search engine optimisation, or SEO for short, is one of the best ways to solve the problems above.
Google is the single most visited site on the web, so the potential for sending vast amounts of qualified traffic to your site is extremely high.
Unlike most advertising methods, SEO is organic, meaning once your site is ranked, you don’t have to pay a cent to keep it there.
There can only be one website in the first position. So being in that first position sets you apart from your competition.
SEO has been around for decades. It has been proven over and over again as one of the most lucrative and sustainable methods for growing a business.
Having a high position in organic search results subconsciously positions you as the authority in your industry because people trust Google.
SEO has one of the highest ROI’s possible. It is a lot more cost effective than PPC and media buying.
The first step of any good lead generation system is to figure out who needs what you sell, and where to find them.
What SEO allows us to do, is get a ton of exposure from people who are actively looking for a solution to a problem, which makes the first step a whole lot easier.
Once these motivated visitors are on your site, you need to position your business as the “magic bullet” solution to the specific problem they’re trying to solve.
This is where things like offer optimisation, copywriting, branding, and conversion rate optimisation come into play, and your online presence really starts to turn into a 24/7 selling machine.
So how do you get your site to the top of Google to start funnelling qualified visitors to your site?
You can’t do it yourself, because that would just take too much time away from your business.
The only option is to hire an expert to handle it for you.
There are over 60 SEO’s in Perth.
Most of them either:
- Outsource their work to shady freelancers or companies overseas…
- Only have a vague idea about what they’re doing, OR…
- Are super sketchy when it comes to tangible results and what they actually do.
Not to mention, they lock you into lengthy, and expensive contracts.
With us, your work is never outsourced, and we operate on a no lock-in contract agreement meaning you can cancel at anytime if we don’t deliver.
Instead of your point of contact being some out-of-touch salesperson, you’ll be interacting directly with the person handling every aspect of your campaign, me, the good-looking bloke above.
Our strategies are taken from the best to ever do it, and our results speak for themselves:
(Click the images to enlarge)
And to make sure you know we’re trustworthy, before we do anything else I create a 5-10 minute screen-flow where I’ll go through a full analysis of your site, and compare it to your top competitors.
I’ll show you exactly how we do what we do, what we look for, and I do the math in front of you so you know how much traffic you’re missing out on by not appearing in the top 3 search results.
Oh, did I mention that the analysis is 100% free of charge?
It’s almost as if you’re right there watching over my shoulder while analysing your site.
And if you become a client, we make sure you can stay on top of your campaign results by sending search ranking, traffic, and conversion reports straight to your inbox every month, fortnight, or week.
Now the real question isn’t IF I can increase your traffic… it’s whether or not we are a good fit to work with each other.
SO – if you like your chances and want to work together to grow your business, keep reading…
GET YOUR FREE SEO ANALYSIS…
Before we do anything, we need to analyse your site’s level of optimisation so we know what we are working with.
In the analysis video we’ll cover:
- Why your site isn’t ranking highly in organic search results
- What your competitors are doing differently to cause their site to appear in the top 3
- How much traffic your business is missing out on
I’ll need you to answer some questions about your business…
Nothing too crazy or invasive, I just need to know who you are, what you do, and what your goals are.
Make absolutely sure your contact details are correct so that we can reach you.
HERE’S WHAT WILL HAPPEN NEXT
If you meet our criteria, I’ll be in touch within 24 hours to chat a bit more about your business, your goals, challenges, and what you think is holding you back.
Shortly after, I’ll film and send through your video analysis within 2-3 days.
Once you’ve had a chance to watch the video and understand how we work, we’ll speak again to see if we can take you on as a client.
Of course, no troubles if you don’t want to move forward.
Worst case scenario is you get some valuable insight into how to skyrocket your site’s traffic.
Click the button below to get started.
The Perth SEO Co. has provided us with real, tangible gains in the number of sign-ups to LodgeiT.
If you are looking for tangible increases in organic web traffic I can certainly recommend them.Andrew Noble
A great SEO company, honest and effective.
Matt continuously proves his expertise in SEO with advice for me and me team, I have no doubt we will continue to work with him well into the future.Ben O'Brien
Double the size of 100 perth businesses.
Will you be our next success story?
The 6 Step Process We Use to Practically Guarantee First Page Rankings.
So, down to the meat and potatoes.
Below is the exact process I use with clients when striving for explosive traffic improvements and long-term rankings.
This process is the culmination of my time spent learning directly from industry greats – people who have created hundreds of millions for their clients, and themselves, with SEO.
It’s the same process that caused LodgeiT to go from less than 500 visits a month, to over 500 visits a week in 6 months (see more of our results below).
1. Pre-SEO Audit & Penalty Checks
All the site optimisation in the world won’t improve your website’s organic rankings if your website has a spam penalty…
So the very first thing we do before anything else is make sure there are no Google penalties, bad backlinks, or site errors in Google’s Search Console.
A Google penalty is when Google, or another search engine, decides to penalise a website’s search rankings because of poor content, spammy link behaviour etc.
We use a number of tools and techniques to get the info we need before starting a new campaign.
Google’s Search Console is absolutely essential for keeping tabs on your site’s status and search analytics.
If you have toxic links pointing to your website, you can disavow them (basically telling Google to ignore certain links) in Search Console, and if there are any penalties, errors, or malware infections, Google will let you know in Search Console.
2. On-Page Optimisation
The next step is to make sure the site isn’t holding us back from achieving the results we need.
We do this with on-page SEO.
Basically, the goal is to help Google understand what your site is about – NOT to game the system with keyword stuffing and dummy content.
For example, if you want to rank for a keyword like “SEO Perth“, you need to make sure your site has content that is valuable and relevant to the subject of SEO, and the city of Perth.
A big part of on-page optimisation is making sure the site is user-friendly, and has valuable content (Google won’t want to rank a site that doesn’t give their users value).
Search engines place a high value on sites with low bounce rates and high view times.
We also need to analyse and create a plan for the page titles, meta descriptions, and site structure (how the pages link to each other), as these are crutial elements that search engines look at.
3. Social Media
Social media is such an important part of SEO.
The reason for this, is that it shows Google that you are a real business, providing real value to your audience.
Having all of your social profiles set up, and optimised correctly to drive engagement is crucial.
The main four accounts you need are:
One of the extra strategies we use to build a huge amount of authority is to make sure your business has a profile on more than 100 different social sites, each linking back to your site.
It is also critical that you’re getting engagement on your social profiles.
You need to make sure you are posting valuable content on a daily basis.
4. Map Listings
Not only do these sites show search engines that you’re a real business and provide you with a valuable backlink, but they also help people find your business.
Think of all the people searching for local services on their phone.
Chances are they’re using either Google Maps or Apple Maps.
If anyone is using Siri to find local services, then the Apple Maps listing makes sure your business get’s shown.
Google My Business (Google Maps) also offers a comprehensive dashboard that allows you to track people who see your listing, how many “actions” you get, and your reviews.
5. Local Citations
Local citations mark the beginning of our off-page link building.
The reason we build links from other websites is to increase the authority of your site – Google sees links from other sites as votes of confidence that your site is trustworthy.
A citation is basically a reference to your business’ name, address, and phone number (known as NAP for short).
Citations allow us to increase the power of your site in local search results.
They help your site rank for local search terms such as “Lawyers in Perth” by showing Google that you are located in Perth, and that your phone number is relevant to the Perth area.
**It is absolutely CRUCIAL that your NAP is the same across all your citations because Google takes this information into account when figuring out which websites to rank for local searches.**
Some examples of great sites to build citations on are:
6. High Authority Link Building
When it comes to SEO, there are two main factors that cause a site to rank; relevence and authority.
On-page SEO takes care of some of the relevence factor.
Off-page SEO takes care of the authority, and also plays a big role in relevance, through certain elements on the sites that link to ours.
Examples of these are the site’s domain name, page title, page content, and especially the “anchor text”, the text that contains the link to your site.
On-page optimisation will get your site in the right search term results, but off-page optimisation will get your site to the first position.
This is why most people who decide to do their own SEO don’t get results – they don’t know the right strategies to build quality backlinks.
Now, in order to acquire quality, high powered links, we need to do a bit of research and outreach.
Our goal is to find either local blogs, or blogs about your niche or industry.
Then, you need to find specific posts relevant to the keyword you want to rank for, that would also benefit from referencing your site with a link.
Then what you want to do is reach out to the owner of the blog, and entice them to link back to your site.
Sometimes they are willing to do this in exchange for a link to their website, other times, you will need to offer a bit of cash to get things rolling. Don’t worry, it’s worth it.
You should be able to build 2-5 high quality links each month using this method.
There are TONS of methods to build links, but this method gives you the best bang for your buck in terms of safety, power, and relevence.
For more information on how SEO works, watch the short video below by Matt Cutts, one of Google’s product engineers.
Matt and his team are my recommended go-to team for SEO.
I often refer my clients to him as I know he’ll get them results.
If you’re looking for an SEO wizard, contact Matt to get things started.Campbell Watson
Love your work guys!
The team’s knowledge is impressive, and I’ve turned to them for help with our SEO as well as working with our website.
They know what they’re doing, and are transparent with how they’re doing it – such a pleasure to work with a team that I can trust.
Get a FREE SEO Audit
Enter your URL below:
Get a FREE SEO analysis of your site…
Here’s what you’ll learn in your analysis video:
What’s holding your site back from ranking highly in organic search results
How SEO actually works – spy on our backend metrics and processes.
What your top competitors are doing differently to cause their site to appear higher than yours.
How much traffic your top competitor is getting, and why.
How many visitors, leads, and revenue you could be generating from SEO.
The Perth SEO Company
(08) 6244 5944